Not only is Ontario moving to full producer EPR on the residential Blue Box Program but the province of Manitoba is also moving that way on their similar program with some differences.

Multi-Material Stewardship Manitoba Inc. (MMSM) is the not-for-profit, industry-funded organization that funds and provides support for the province’s residential recycling programs for packaging and printed paper (PPP).

Currently, stewards (manufacturers, brand owners, retailers) pay up to 80% of the eligible net costs of a participating communities residential packaging and printed paper recycling program. Known as shared responsibility, participation in MMSM’s program is voluntary for communities (151) while MMSM provides technical assistance to participating communities to provide effective and efficient residential recycling services.  A participating community manages the operation of their program however, it must enter into a funding agreement with MMSM. The community is responsible for promoting their residential recycling program and ensuring the proper recycling of all the material it collects.  Stewards annually report supplied quantities of PPP and pay fees to manage their PPP.

In July of 2018, MMSM received direction from the Minister of Conservation and Climate to “develop a plan for a 100% industry funded model for collection and recycling of packaging and printed paper in Manitoba and share this plan with the Manitoba Government by 2020.” MMSM was granted an extension on the development of the plan to November 2021.

100% Full EPR Plan Development

Full EPR for PPP shifts responsibility to producers making them operationally and financially responsible for establishing a province-wide reverse supply chain for the collection, transportation, consolidation, processing, and marketing of residential PPP.   The new plan will be designed as a single Producer Responsible Organization (PRO) model with MMSM being the only residential PPP program in Manitoba which differs from Ontario’s new plans of multiple PROs.  

Similar to Ontario’s plans, the proposed definition of obligated party widens scope to resident in Canada; E-commerce sellers, that act as “marketplace facilitators” and perform a fulfilment function in supplying designated materials to Manitoba residents will be obligated regardless of whether or not they have residency in Canada; packaging-like products will be added and include “packaging” that is typically purchased as a product and is often indistinguishable from packaging when recycled e.g. foil pie plates, food storage, sandwich and freezer bags, paper lunch bags, corrugate moving boxes etc.; and obligated paper products will include printed paper” and paper sold as a product and used for copying, writing, or any other general use.  Excluded from this obligation will be: paper products that, by virtue of their anticipated use, could become unsafe or unsanitary to recycle, bound reference books, literary books, and textbooks.

In order to improve the program recovery rate and meet material specific targets, MMSM will add new materials to the program as end markets are developed.

The draft Transition Plan is available to be read here.

The recording from a September 2nd webinar can be viewed here.

As well, the presentation deck from that webinar can be viewed here.

MMSM is seeking feedback from stakeholders by October 1st.  You can access a survey by clicking here. You can also send an email to or visit their website and submit feedback through the ‘Submit Feedback and Questions’ button.

The implementation time for the transition plan is between January, 2022 and December, 2026.